uplift¶
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class
skassist.models.uplift.
Kane4
(estimator)¶ Kane, et al., 2014
AB_Class==0: TN AB_Class==1: TR AB_Class==2: CN AB_Class==3: CR
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class
skassist.models.uplift.
RealistUplift
(estimator)¶ Modificatin of Shaar2016’s Reflective Uplift Model Assumption that all customers in CNR count towards the positive uplift is not realistc. Weight by overall uplift effect.
Supporting Features: ‘group’, ‘converted’
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class
skassist.models.uplift.
ReflectiveUplift4
(estimator)¶ Shaar2016, but with one multiclass model instead of two binary classifier. Supporting Features: ‘group’, ‘converted’
AB==0: TNR AB==1: TR AB==2: CNR AB==3: CR